White Egyptian terry bath towel set with Assisi Blue border line embroidery — Four Generations by Verderoccia
White Italian terry hand towel, Assisi Blue four-line embroidered border — Four Generations by Verderoccia Firenze
Tonal white-on-white Italian terry bath towels with tone-on-tone four-line embroidery — Four Generations by Verderoccia
Tonal white-on-white hand towel with tone-on-tone four-line border embroidery — Italian cotton, Four Generations by Verderoccia
White cotton bath towels with warm beige four-line embroidered border — Four Generations, Florence atelier
White Italian terry hand towel with subtle light grey four-line embroidered border — Four Generations by Verderoccia
Four Generations white terry bath towel set with subtle light grey border embroidery — Verderoccia, made in Italy
White luxury bath towel set with bold orange border line embroidery — Four Generations by Verderoccia Firenze
Verderoccia Four Generations white Italian terry hand towel with contrasting orange four-line embroidered border
Tonal beige-on-beige Italian cotton towel set with tone-on-tone four-line embroidery — Four Generations, made in Italy
Tonal beige-on-beige cotton hand towel with tone-on-tone four-line border embroidery — Four Generations, Verderoccia Firenze
Grey luxury hand towel with deep Gunpowder four-line embroidered border — Four Generations, made in Italy by Verderoccia
Grey Italian cotton bath towels with deep Gunpowder four-line embroidered border, stacked — Four Generations, made in Italy
Four Generations grey terry bath swatch with deep gunpowder embroidered accent stripe, made in Italy — Verderoccia
Assisi Blue cotton terry bath towel set with white four-line border embroidery, stacked — Four Generations by Verderoccia
Assisi Blue Italian terry hand towel with white four-line embroidered border — Four Generations by Verderoccia, made in Italy
Coral terry bath towel set with Bright Blue geometric bordered embroidery — Four Generations by Verderoccia Firenze
Coral terry hand towel with Bright Blue four-line embroidered border — Four Generations bath collection by Verderoccia
Four Generations terry swatch in Coral with Bright Blue four-line embroidered border — Verderoccia Firenze bath collection Swatch-first
Beige luxury cotton bath towel set, Hunter Green four-line embroidered border — Four Generations, crafted in Florence
Italian cotton hand towel in beige with Hunter Green border line embroidery — Four Generations by Verderoccia
Beige Italian terry bath towel with Hunter Green four-line embroidered border — Four Generations by
Four Generations embroidery layout diagram — set of 2 wash cloths showing four-line border placement, for reference only
Four Generations embroidery layout diagram — set of 2 hand towels showing four-line border placement, for reference only
Four Generations embroidery layout diagram — single bath towel showing four-line border placement near hem, for reference only
Four Generations embroidery layout diagram — bath sheet showing four-line border position near hem, for reference only
Italian terry bath towels in warm beige with contrasting black border line embroidery — Four Generations by Verderoccia
Beige terry hand towel with contrasting black four-line embroidered border — Four Generations by Verderoccia, crafted in Florence
White Egyptian terry bath towel set with Assisi Blue border line embroidery — Four Generations by Verderoccia
White Italian terry hand towel, Assisi Blue four-line embroidered border — Four Generations by Verderoccia Firenze
Tonal white-on-white Italian terry bath towels with tone-on-tone four-line embroidery — Four Generations by Verderoccia
Tonal white-on-white hand towel with tone-on-tone four-line border embroidery — Italian cotton, Four Generations by Verderoccia
White cotton bath towels with warm beige four-line embroidered border — Four Generations, Florence atelier
White Italian terry hand towel with subtle light grey four-line embroidered border — Four Generations by Verderoccia
Four Generations white terry bath towel set with subtle light grey border embroidery — Verderoccia, made in Italy
White luxury bath towel set with bold orange border line embroidery — Four Generations by Verderoccia Firenze
Verderoccia Four Generations white Italian terry hand towel with contrasting orange four-line embroidered border
Tonal beige-on-beige Italian cotton towel set with tone-on-tone four-line embroidery — Four Generations, made in Italy
Tonal beige-on-beige cotton hand towel with tone-on-tone four-line border embroidery — Four Generations, Verderoccia Firenze
Grey luxury hand towel with deep Gunpowder four-line embroidered border — Four Generations, made in Italy by Verderoccia
Grey Italian cotton bath towels with deep Gunpowder four-line embroidered border, stacked — Four Generations, made in Italy
Four Generations grey terry bath swatch with deep gunpowder embroidered accent stripe, made in Italy — Verderoccia
Assisi Blue cotton terry bath towel set with white four-line border embroidery, stacked — Four Generations by Verderoccia
Assisi Blue Italian terry hand towel with white four-line embroidered border — Four Generations by Verderoccia, made in Italy
Coral terry bath towel set with Bright Blue geometric bordered embroidery — Four Generations by Verderoccia Firenze
Coral terry hand towel with Bright Blue four-line embroidered border — Four Generations bath collection by Verderoccia
Four Generations terry swatch in Coral with Bright Blue four-line embroidered border — Verderoccia Firenze bath collection Swatch-first
Beige luxury cotton bath towel set, Hunter Green four-line embroidered border — Four Generations, crafted in Florence
Italian cotton hand towel in beige with Hunter Green border line embroidery — Four Generations by Verderoccia
Beige Italian terry bath towel with Hunter Green four-line embroidered border — Four Generations by
Four Generations embroidery layout diagram — set of 2 wash cloths showing four-line border placement, for reference only
Four Generations embroidery layout diagram — set of 2 hand towels showing four-line border placement, for reference only
Four Generations embroidery layout diagram — single bath towel showing four-line border placement near hem, for reference only
Four Generations embroidery layout diagram — bath sheet showing four-line border position near hem, for reference only
Italian terry bath towels in warm beige with contrasting black border line embroidery — Four Generations by Verderoccia
Beige terry hand towel with contrasting black four-line embroidered border — Four Generations by Verderoccia, crafted in Florence

Four Generations Towels

$350.00
/

Four Generations is not a motif, but a passage. A quiet continuity, where each line holds its place with intention, without ever asking to be seen.

Our Egyptian cotton terry is chosen for its depth and purity of hand. It absorbs naturally, remains light, and with time becomes even more supple, without losing its form.

Each piece is made in Tuscany, to order, by our artisans.

Available at our Park Avenue boutique or crafted in Tuscany upon request, with an approximate delivery time of 45 days. For bespoke variations or a private consultation, our team remains at your disposal at +1 646 223 0858 or via our Florence showroom at atelier@verderoccia.com.

For four generations, we have worked with the same intention: to create spaces that feel held, intimate, almost suspended. What passes from one generation to the next is not only a technique, but a way of seeing.

Simple lines. Enduring gestures.

Verderoccia gift boxes will be available upon request.

During checkout, in the note section, you may wish to include a card with a personal note. For more details, please contact us at atelier@verderoccia.com

Each piece is handcrafted to order in our Florentine atelier and ships within 6–8 weeks via DHL Express. We are always available for special requests.

USA, Canada, and Europe orders ship Delivery Duty Paid via DHL Express, with Verderoccia gift boxes available upon request.

Payments accepted through American Express, Visa, MasterCard, Apple Pay, and Google Pay.

As each Verderoccia piece is made to order in our Florence Atelier, we are unable to accept returns or exchanges for change of mind in design or sizing. In the event of an error on our part, we accept full responsibility and will arrange a resolution promptly. Please contact us at atelier@verderoccia.com.

Please see our Shipping & Returns page for conditions, and our FAQs for details about shipping and expenses.

PROPER CARE

Verderoccia recommends home laundering.

Machine wash warm water using mild detergent without bleach or whiteners.
Tumble dry low.
For best results, iron while damp.
Do Not Use Bleach.
If outside care is preferred, linens should be laundered, not dry cleaned.

We recommend caring for Verderoccia linens according to the label's instructions:

COTTON:

Machine wash warm using mild detergent.
Do not use bleach or whiteners.
Wash dark colors separately.
Tumble dry medium. Remove promptly from the dryer.
Iron while damp.

Terry towels should not be over dried.

If outside care is preferred, linens should be laundered, not dry cleaned.

LINEN:

Machine wash warm using mild detergent, on a delicate cycle.
Do not use bleach or whiteners.
Tumble dry low for 3-4 minutes.
Iron while very damp.

CASHMERE and WOOL:

Dry clean only

A little family tip:

To iron embroidery, invert the embroidery on top of 3- 4 layers of terry cloth and iron on the wrong side.
Once a month, a glass of white vinegar added to the wash cycle will remove rust and calcium build up.
To avoid rust, keep the washing machine lid open when not in use.